Experiments in Sales: Draft2Digital

First, for the record, I still don’t miss Smashwords. Getting out of that was the best decision I could’ve made.

I did KDP Select for a little while, and that was great, but I got so many requests for books on other platforms that I decided to give Draft2Digital a try again. Here are the results.

First: KDP sales have not suffered from leaving Select. This past year, I’ve made over $600 just on Amazon, which – given that I’m not actively marketing – is a pretty good deal.

I’ve had a few sales on other platforms, and that makes me hesitant to leave those platforms. This month there was one in iTunes, two in B&N, and one in Kobo – and that’s it. Would those readers have simply not picked up my books if I’d been only on Amazon? Hard to say.

Researching, I came across this nifty article:

Firstly, yes KDP Select certainly does increase ebook sales. Plus, by gaining access to Kindle Unlimited readers via KDP Select, page reads should start to happen in the first 90 day period.

Secondly, there is still a flow-on benefit in a second consecutive 90 day period.

But lastly, leaving your ebooks permanently enrolled has limited benefit, as sales and page reads seem to slowly fade away. It would be better to consider returning to open publishing as it could be a better option.

I did find that Select sales dropped off before I jumped ship, so this might be true. If that’s the case, then I should jump back into it in a while to see what happens. We’ll see! If I keep getting sales on other platforms, I  might not.

I will keep you updated, fellow writers. After all, we are in this together.

6 thoughts on “Experiments in Sales: Draft2Digital”

  1. Hello –

    I have had similar experiences with Smashwords, and I too sell, though not exclusively, at Amazon. I have a difficulty with Amazon, though not with my ebooks but with my paperbacks. They have another of these special pieces of software which so far as I can glean is their own patent model, which has made it impossible for me to upload covers for paperbacks. Pictures for the cover which work fine on all the other internet publishers I use have been rejected on account of insufficient DPI numbers. So now I am using Lulu who seem not have any such difficulty! And moreover will sell through Amazon, but they of course take their cut….Do you sell in paperback format at all? And if so is my problem familiar to you?
    Thanks for reading this.
    Best wishes
    Brian Igoe

    1. Hi, Brian! It sounds like we’ve been down a similar path.

      I actually use Createspace, and since I love Photoshop, I purposely design all my covers at the huge size so they’ll work for paperbacks; I can always shrink a cover, but enlarging doesn’t work well. 🙂 You can see a couple of pictures of how they turned out here: https://ruthannereid.com/why-i-chose-to-go-indie/

      I’m glad Lulu is working for you! I haven’t had trouble with Createspace, though the process is kind of clunky. The best bet is to start out with an image with high DPI, and just… keep it high. Also CMYK, which was REALLY frustrating the first time I used it because I’d started in RGB – and boy, did it go wonky when I changed it! So these days, I start in CMYK and 300 DPI. It makes things way easier!

      I’ve been debating using the KDP print option, but I haven’t moved my books over yet. I really need to test and see if the quality of print books is as good as as Createspace’s own.

  2. One of the B&N orders you mentioned (and another I placed just now for the other two books) was me. I used to read on a Nook ereader, but after finding some books I wanted to read that were only available on Amazon, I caved in and started reading on my iPad. I do still try to order from B&N when possible because I have a soft spot for them and want them to stay in business, but I definitely don’t use lack of availability on that platform as a reason not to get a book I’m interested in.

    1. Thanks for that reply, Lauren! It’s good to know it’s not the deterrent it once was. 🙂 I agree with wanting them to stay in business, too!

      Thanks for being a faithful reader. 🙂

  3. Thanks for the good info, Ruthanne. I used Smashwords for distribution since I began publishing in 2012. For my latest release, I decided to try D2D and am very pleased with their ease of use, support, and just general positive attitude. I think I’ve sold a handful of my four books previous books directly on Smashwords retail, so that’s not a reason to stay. However, I do appreciate all Smashwords founder Mark Coker has done and is doing to promote indie authors and push into new markets. He’s a real cheerleader for indie authors.

    1. I do appreciate what Coker did; the road Smashwords carved out for us is a really important one, and I just wish the system they’d built would catch up with the times. Hopefully, they’ll eventually update that!

      Meanwhile, we need to cheer one another on. 🙂 Indie authors stick together!

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